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Clarence Young Autohobby 

Dealer Announcement Packages

1966 Chevrolet

Click to enlarge pictures.

Four regular promos in 1/25th scale were offered: Impala SS full-sized, Corvairs, Corvettes and trucks. An assortment of these was also offered. Additionally, AM radio versions were also offered.

Check out the showroom jackets and the promos on the desk as well as the deluxe picnic basket.

Note:  Tight security regarding new products sometimes caused announcement books to picture similar items or products used in the previous model year as well as sketches to aid the dealer in visualization of items to be ordered.

1969 Chevrolet

Click to enlarge pictures.

Five regular promos in 1/25th scale were offered: Full-Sized, Chevelles, Camaros, Corvettes and trucks. An assortment of these was also offered.

Check out the refreshment items and the cigars with wrappers printed with dealer's name.

Note:  Tight security regarding new products sometimes caused announcement books to picture similar items or products used in the previous model year as well as sketches to aid the dealer in visualization of items to be ordered.

1969 Dodge

Click to enlarge pictures.

Note:  Three informational items about promo model cars appear in this book.

One: Two MPC kits were offered: Charger and Coronet. (I am guessing that these came in regular MPC boxes.)

Two: Two regular promos in 1/25th scale were offered: Charger hardtop and Coronet hardtop.

Three: A Road Race Set was offered with a Charger racer and a Coronet racer. A reference is made to the fact that the race set (I assume for Dodge in 1968.) was the greatest premium offer in history with over 150,000 sold. This would mean that Dodge never moved as many promo models in a year up to that date (and probably not since either).

Note:  Tight security regarding new products sometimes caused announcement books to picture similar items or products used in the previous model year as well as sketches to aid the dealer in visualization of items to be ordered.

1969 Pontiac

Click to enlarge pictures.

Note:  This package shows not only promos but the official display case for them!

Three regular promos in 1/25th scale were offered: GTO, Bonneville and Grand Prix.

Note:  Tight security regarding new products sometimes caused announcement books to picture similar items or products used in the previous model year as well as sketches to aid the dealer in visualization of items to be ordered.

1970 Buick Opel

Click to enlarge pictures.

Buick Wildcat and Opel GT promos were offered for 1970. Notice the nice color picture and the order form as well as the showroom mobiles.

Note:  Tight security regarding new products sometimes caused announcement books to picture similar items or products used in the previous model year as well as sketches to aid the dealer in visualization of items to be ordered.

1970 Chrysler Plymouth Imperial

Click to enlarge pictures.

Barracuda coupe and GTX coupe promos were offered for 1970. A desk set was also offered as mentioned in 1970 Dodge info below. Tons of neat Roadrunner items were offered. How about that Roadrunner tie?

Note:  Tight security regarding new products sometimes caused announcement books to picture similar items or products used in the previous model year as well as sketches to aid the dealer in visualization of items to be ordered.

1970 Dodge

 Click to enlarge pictures.

Note:  Three informational items about promo model cars appear in this book.

One: Two MPC kits were offered: Charger and Coronet. (I am guessing that these came in regular MPC boxes.)

Two: Two regular promos in 1/25th scale were offered: Challenger R/T hardtop and Charger R/T hardtop.

Three: A deluxe model car pen set was offered. 1970 Dodge model car mounted on a handsome walnut base...included an engraved plate and two Sheaffer ball point pens. This has never been seen by CYAutohobby.

Note:  Tight security regarding new products sometimes caused announcement books to picture similar items or products used in the previous model year as well as sketches to aid the dealer in visualization of items to be ordered.

1970 Pontiac

Click to enlarge pictures.

Bonneville, Grand Prix and GTO promos were offered for 1970. Notice the showroom "danglers" and various showroom aids and giveaways as well as the Grand Prix pen set.

Note:  Tight security regarding new products sometimes caused announcement books to picture similar items or products used in the previous model year as well as sketches to aid the dealer in visualization of items to be ordered.

1971 Dodge

Click to enlarge pictures.

Note:  Two informational items about promo model cars appear in this book.

One: Two MPC kits were offered: Charger and Challenger.  (I am guessing that these came in regular MPC boxes.)

Two: Two regular promos in 1/25th scale were offered: Challenger hardtop and Charger hardtop.

Notice the order form for promos and the hospitality materials shown in the illustrations.

Note:  Tight security regarding new products sometimes caused announcement books to picture similar items or products used in the previous model year as well as sketches to aid the dealer in visualization of items to be ordered.

1971 Opel

Click to enlarge pictures.

The Opel GT was the only promo offered by Buick Opel dealers in 1971.

Check out the window banners for the Opel showroom.

Note:  Tight security regarding new products sometimes caused announcement books to picture similar items or products used in the previous model year as well as sketches to aid the dealer in visualization of items to be ordered.

1973 Chevrolet

Click to enlarge pictures.

Four regular promos in 1/25th scale were offered:  Caprice Coupes, Camaro Rally Sports, Vegas and Corvettes. An assortment of these was also offered.

Check out the Chevy dealers' balloons and antique car prints.

Note:  Tight security regarding new products sometimes caused announcement books to picture similar items or products used in the previous model year as well as sketches to aid the dealer in visualization of items to be ordered.

1974 Dodge

Click to enlarge pictures.

Note:  Two informational items about promo model cars appear in this book.

One: A desk set was offered with two pens and a promo Dodge mounted on a wooden base. Some Chrysler Plymouth dealers also sold Dodge.

Two: Two regular promos in 1/25th scale were offered: Duster and Road Runner.

Note:  Tight security regarding new products sometimes caused announcement books to picture similar items or products used in the previous model year as well as sketches to aid the dealer in visualization of items to be ordered.